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Tag: getting media attention

You’ve sent your press release…now what?

Sending out a press release can be a big step for small businesses – especially when it’s all been done in house. You’ve taken the time to research the best media outlets for your product or service, and you crafted the type of press release that will make journalists stand to attention.

So now what? Do you call and harass journalists five minutes after sending out your press release? No, but this is what you can and should do:

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