Real mums

Day five's online branding video will give you some tips on developing a good online presence and a brand image.

One of the things that put people off starting a blog or setting up a website is the perceived costs. And it’s true – websites can be expensive. But the fact is, you actually don’t need to part with a penny to start a blog take our Mummy Bloggers Wordpress Video Course and you'll see why.

We're halfway through the online branding tutorials that we have been looking at for the past few days. Today, we'll be looking at why first impressions are so important when it comes to online branding.

Building a Better Business Blog is a video course that anyone can use to learn the basics of blogging and Wordpress technology and translate that knowledge very quickly into a marketable, revenue generating skill! You don't have to be an IT geek to grasp this, and at the same time, it is informative to the confident web user.

Today is the third of our eight-part series on online branding. We'll be looking at why it's important to retain your own identity when branding online, and not copy your competitors.

There are two types of businesses you can start - one which you think up before anyone else, or a business where you improve on what someone else is doing already. Whatever route you go down, at some point you will have some competitors...and you won't be able to (and shouldn't) ignore them! Today's video looks at how you can make you or your business stand out from the crowd - your competitors.