How to assess the competition in your business area

Checking out the competition is a must when embarking on a new business venture. You can look at their pricing, the quality of their products and services, and their strengths and weaknesses and use all that information as part if your plan of attack.

It all sounds simple enough, but if you don’t know how to cut to the bone you’ll just be gathering information that will sit in a file somewhere collecting dust. This video will show you how to make sure you don’t miss anything out.

Joycellyn Akuffo

Founder and editor of www.motherswhowork.co.uk, a mother of two wonderful children, wife, entrepreneur (check out www.geekschool.co.uk) and journalist.

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