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Online branding day 6: is your brand search engine friendly?
As business owners, we can sometimes become obssessed with our Google page rank. If you have a website, it's only natural that you want to be found on search engines, because no traffc means no business. But you also need to be found fromt he right keywords - if you sell handbags and your visitors think they are coming to a stationary website, for example, you'll both be disappointed with the results.
