Schools are back – now it’s time to get yourself on track! Start your online business today
Has your youngest just started school, leaving you with more time on your hands and a yearning to start doing something that will earn you some money?
Perhaps spending more time with the children during the summer holidays has reignited your dream of sustaining your family with your own business and you are raring to get started.
This week, we are going to look at online businesses and what they could mean for busy mums who want to either earn an extra income or gradually remove themselves from their employers financial grip! By Friday you’ll know everything you need to know to turn your online business from a dream to reality.
Day 1: The home business roadmap
Video tutorial: how to increase business exposure with press releases
Are press releases an integral part of your marketing and promotion plan? If not, they should be! Don’t panic – it doesn’t mean you have to spend thousands of pounds using an expensive PR agency (although if you have the budget, you can spend more and get more for your money in most cases!).
Press releases actually save you money if they are written correctly and pitched to the right media outlet. This is because as co summers, we can see an advert and decide to ignore it, but with a press release, a journalist will have written an article or a review and be seen as an expert, so readers are more likely to follow through and find out more about the product or service because it isn’t a hard sell.
Also, when you buy an advert in a magazine or a website, you will only reach a finite number of people (ie the magazine’s circulation and the websites visitors), but with a press release that is multiplied because if it’s a good story, more than one journalist will pick it up. How many times have you seen the same story written in more than newspaper or magazine?
Watch the press release profits video and find out how to write a press release and get the exposure you need for your business today.
Childcare costs are driving parents into debt and out of work
Are you thinking about leaving your job because the cost of childcare is making working not worthwhile? Do you feel stuck because you have to work, but don’t have much to show for it because childcare costs are eating away at your earnings?
If so, you aren’t on your own. According to a new survey by Save the Children and the Daycare Trust families on low-incomes across the UK are having to turn down jobs or are considering leaving work because they can’t afford to pay for childcare?
According to the survey, 80% of these families feel that once they have paid for childcare, they are in no better situation than if they did not work at all because things are so tight financially. And a quarter of them say that childcare costs have driven them into debt.
Media request: Marie Claire magazine is looking for single mums for feature
Marie Claire is urgently looking for single mums aged 23-35 years old who have successful careers for a positive, uplifting piece in an upcoming issue of Marie Claire magazine.
You’ll take part in a short interview about your success as a working single parent and can plug your business, too, if you’re self-employed.
How to search for a job or business opportunity while working full time
A recent survey found that working mums who work full time are more likely to be depressed than stay at home mums.
Since working full time means you spend most of your time awake in work and travelling to work, it’s important to be in a job that you like, otherwise if you fall in the category of working mums who are depressed, it will only exacerbate the situation.
How to help your child be financially independent when they go off to university
With the cost of living still on the rise and parents struggling to stay afloat, worrying about how to help a child who is going off to uni when they run low on funds is a concern for many.
These days, just having a Saturday job and doing the odd evening shift at the local supermarket just won’t provide enough money that will stretch far enough to live in even the most modest student digs. So just how can you help your kids stay afloat while living out at uni?
Five Bank Holiday activities to do with the kids
The school summer holidays isn’t over just yet, and with this year’s last Bank Holiday weeekend ahead, its time to plan something to do with e kids if you haven’t made plans already.
London is still bursting with family-fun activities – and travel is also free or very minimal for the children on our buses, trains, tubes and trams so no excuses. Find out more at http://golondon.about.com/od/londontransport/qt/freechildren.htm
1.
Museums are Free!
Kids will love the Science Museum as there’s loads of hands-on activities for them to do. The Museum of Natural History has a fascinating collection of real dinosaurs (well their teeth, bones and skeletons are real!). Venture to the Horniman and British Museums, where you’ll find Egyptian mummies, Greek statues, and much more.
Have you got a literary itch? Find out how to get published on Amazon – Video tutorial
Do you have dreams of becoming the next best-selling author but are tired of rejection letters from publishers?
Are you looking for a way to make money selling your creative works but don’t want the pressure of a publisher on your back – or giving them a slice of your pie?
Self publishing is a great way to get over that hurdle, and where better to showcase your literary prowess than on Amazon? These short video tutorials will show you everything you need to know about getting ideas for your books, right to listing them on Amazon and how to get traffic to your book.
Supermums are more likely to get depressed, says survey
I’ve lost count of how many mums think I’m doing something amazing because I am a mother of two who works.
Some have made some pity filled, and almost condescending comment to make (“poor you…etc”), trying to make me feel bad (albeit unsuccessfully) because they don’t work and I choose to work. And other tell me I’m a supermum.
To me, I’m just dong what my mother did – and what more than 50% of women with children aged under five years are doing (according to government statistics).
But according to a recent survey, running a successful home while maintaining thee career of a woman’s dream makes them feel depressed.
Do you hide at work to avoid looking after your child?
Many mums I’ve met throughout the years joke about it – but do working mums really go to work just to escape childcare?
According to a recent poll, thirty percent of 26,000 mothers surveyed by Today.com and Parenting.com said they hid at work to avoid childcare.
Natasha Kaplinsky recently returned to work after taking a break to be a full-time mum to her two children, saying that it was basically a lot of hard work being a full-time mum and that going to work was a lot easier.
Kids back to school, mums back to work…but what should you wear?
Have you been at home with the kids for what seems to be like an eternity? Is your first or last youngest child off to school in September ?
Being a mum of three ( Robert now 22, and twins Tomas and Maisie seven) I know when the new term starts in September and your little ones are off to ‘big’ school it makes you start thinking about what are you going to do withnyour time, and the word ‘work’ pops into your head.
This is an amazing time and such an exciting chapter for you to embrace joining the workforce if you’ve had a break for a while.
Calling all commuting mums-to-be: how to make the obvious more obvious
Every mum who had commuted on public transport during pregnancy will have experienced the frustration and confusion at being left to stand while pregnant because people either:
1. Don’t realise they are pregnant
2. Don’t offer their seats because they are not 100% sure it’s a baby bump and don’t want to cause offence
A quarter of women have been unemployed for more than a year
More than a quarter of women unemployed in the UK have been out of work for more than a year, according to analysis of official statistics by think tank IPPR – and this isn’t including maternity leavers.
Latest figures reveal that more than 260,000 women have been unemployed for more than 12 months. While one would assume that it is just down to the recession, when looking at the fact that total unemployment numbers have slightly fallen over the last year to 2.45 million, the number of unemployed women has risen to 1.026 million.
Women’s position in the labour market is becoming increasingly insecure, with more than 40 per cent of redundancies in the last quarter being among women – an increase of more than 30 per cent.
If you are employed now, it is essential that you start looking at a second income stream – multiple income streams are a must today, now more than ever.
Top five Places to take the kids this summer!
Have you and the kids got over the honeymoon period yet this school summer holiday?
If you’re starting to hear grumbles about boredom from the kids already, and are pulling your hair out trying to think of ideas to keep them entertained for the longest six weeks of the year, then we’ve made it a little easier for you.
No matter how low your budget is, with these fun activities, the whole family will have a smile.
Top five Places to take the kids this summer!
Have you and the kids got over the honeymoon period yet this school summer holiday?
If you’re starting to hear grumbles about boredom from the kids already, and are pulling your hair out trying to think of ideas to keep them entertained for the longest six weeks of the year, then we’ve made it a little easier for you.
No matter how low your budget is, with these fun activities, the whole family will have a smile.
Places to take the kids to eat this school summer holiday
Want to know which restaurants Mothers Who Work thinks are the most family friendly? Find out with this list!
School summer holidays are the most expensive in the school calendar. With at least six weeks off, the cost of holidays and keeping the kids entertained without breaking the bank is an ever-juggling phenomena.
That’s only part of the spend though – what about feeding the family while out on all those must-see sights and never-ending activities?
We’ve compiled a list of great family friendly places to eat while out and about with the kids, that will save you money as well.
How to get paid for your opinion, in your own time
As a consumer, your opinion is important to companies – big global brands want to know what the buying public think before they introduce a new product or service to the market.
Paying to have consumers like you take surveys, take part in an online focus group, or even watch a movie trailer and give your opinion is a very cost-effective way for them to carry out research, as the company cannot afford to introduce a new product or service that nobody will buy.
And you can get paid for your opinion – and sometimes even get free products, too – all in your own time, and often from home.
Do you know what the Mothers Who Work Club is all about and how it can help you?
Just being on www.motherswhowork.co.uk tells us that you are a mum who is serious about making money. but why stop there?
Reading free articles is ok – but don’t you want a deeper insight into just what you can achieve online and how to go about achieving it?
That’s what the Mothers Who Work Club is all about – equipping busy mums with the information they need to run with and make having an online business a success.
Video tutorials: SEO for online business success
SEO (or search engine optimisation) can be a little daunting to get your head around when you first start doing research into how to get traffic online, and start speaking with web designers. But it really doesn’t have to be.

If you are new to running a website or having an online business, then you really should know the basics in SEO, so that anyone you speak to about working on your website will know that they can’t rip you off, and that you know enough about SEO to ask the right questios and check on their work.
These short videos will give beginners an insight into SEO, and will give seasoned online business mums even momre tools to boost their website traffic.
