Category: How to promote your business

Product Pricing: The Difference Between Digital and Physical Products

If there’s one lesson, we have all learnt from Coronavirus and the ensuing lockdown it is the ever-increasing importance of having an online presence and having a digital product of some sort.  You only need to go on any social…

What Can You Learn About Pricing From Your Competition?

In the second part of our series on starting a business during the Covid-19 lockdown and beyond, let’s take a look at how to price your products and services – using the competition! When you’re trying to decide how much…

Spread Your Wings: LinkedIn Quick Tips During Covid-19 Lockdown

Now more than ever, having a strong online presence can be the difference between sinking or swimming. With the lockdown in the UK looking like it may drag on further still, an ability to reach out to professionals online. LinkedIn…

3 Ways to Expand Your Work from Home-Based Business

As a mother, working from home has so many benefits. The key one is that you get the time and the freedom to take care of your family. However, working from home can be a challenge, especially when the business…

Why You Need More Women in Your Marketing Team

Although women are now increasingly visible in various sectors in society, they still need more seats at the table. In many other areas, women seem invisible. In the absence of women, some things could go wrong. Hence, it is crucial…

There’s not much more demotivating than having poor or no sales when you start a new business. All the dreams you had conjured up if stick flying off your shelves (or out of the garden shed) suddenly start to look…

Three simple ways to get free advertising for your business

Advertising a product, service, or anything else such as a website for example, has always been perceived as an exoensice exercise. Yes – a decade or so ago but tomes have changed and it is actually a lot cheaper than…

How to plan an effective marketing strategy

With the cost of getting business equipment, insurance and paying for professional help, marketing is often seen as a nice to have rather an a must. But it shouldn’t be given lip service – businesses that succeed know it’s value…

Five free to low-cost advertising ideas for small businesses

Advertising is key to a company’s success, particularly in the beginning when no one knows of its existence, but the cost of advertising can put small businesses off. But there are many ways to advertise your business without going bust!…

Four ways to save money on business cards

Not so long ago, if you needed business cards you would have contacted your local printing company, paid for then to knock up an expensive design (however good it looked) and received your ordered cards one or two weeks later….

Flyers printed, website live, Facebook page ready… now what?

This is a question that we get asked a lot on Motherswhowork.co.uk, and the answer remains the same…no customers and no traffic equal no sales and no business! But many people expect to start seeing money as soon as they…

Offline marketing methods are still important to small businesses. Even with all the hoo ha about social media, if you’re trying to target a local audience, then things like flyers, brochures, business cards etc still work, and they should be…

Motherswhowork.co.uk launched in September 2007, and since that time there have been numerous mother-related websites, products and businesses that we have seen come and go.

6 ways to distribute your business leaflets, flyers and brochures and their success rates

Offline marketing methods are still important to small businesses. Even with all the hoo ha about social media, if you’re trying to target a local audience, then things like flyers, brochures, business cards etc still work! However, the best-produced brochure…

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